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The Playbook

Four problems. Four ways to grow.

Pick the one that sounds like your business — I'll show you exactly what I'd do about it.

Book a strategy call Or run the 2-minute diagnostic first — no email required.

Every agency sells you channels. I start with your problem.

Tell me what's actually stuck — revenue, efficiency, measurement, or borders — and I'll tell you the three or four moves that matter, in the order I'd make them.

No retainer required to find out.

— Emeric, AdQuantics

01

Playbook 01

Scale my revenue

"Growth isn't a bigger budget — it's a budget that compounds."

  1. Google Shopping + Performance Max structure
  2. Meta acquisition
  3. Creative testing cadence
  4. Full-funnel media
  5. Conversion-rate optimization
02

Playbook 02

Fix my performance

"If ROAS is sliding, the problem is rarely the ad — it's the structure underneath it."

  1. Full media audit
  2. Wasted-spend analysis
  3. Bidding strategy rebuild
  4. Incrementality testing
  5. Campaign restructuring
03

Playbook 03

Fix my measurement

"Everyone has numbers. Nobody agrees what they mean. Let's fix the disconnect."

  1. Tracking audit
  2. GTM + server-side setup
  3. Consent Mode
  4. Attribution strategy
  5. Decision-ready dashboards
04

Playbook 04

Grow internationally

"New markets reward preparation and punish copy-paste."

  1. Market-entry strategy
  2. Regional media planning
  3. Multilingual campaigns
  4. Localized product feeds
  5. Cross-market measurement

What's included

Three honest ways to work together.

Paid Audit

For leads who want a straight diagnosis first.

  • Fixed-scope deep-dive
  • Deliverable in ~2 weeks
  • No retainer
  • Prioritised action list

Advisory

For teams that execute in-house but want direction.

  • Monthly strategic direction
  • You keep execution in-house
  • Direct access to Emeric
  • Quarterly roadmap reviews

Performance Partner

For leads who want ownership, not just advice.

  • Hands-on ongoing paid media
  • Measurement ownership
  • Full-funnel accountability
  • One strategist, no handoffs

I personally run every engagement, so I take a limited number at a time.

14yrs
across paid media & measurement
9
markets launched or scaled
1
strategist accountable — no account-manager handoffs
"Emeric found 23% of our spend was buying clicks that never converted — we redeployed it in six weeks."

Lena VogtVP Growth at Nordhall · DTC retail

"He rebuilt our GA4 and attribution so the board finally trusted the numbers. First time in two years."

Marco ReyesCMO at Brightline Mobility

Let's talk growth

Found your problem?
Let's fix it.

Thirty focused minutes. I'll tell you which playbook fits and the first move I'd make.

Book a strategy call Or run the 2-minute diagnostic

No retainer, no pitch deck, no obligation — just a straight read on your growth.